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Birds Eye campaign aims to inspire consumers during lockdown
Birds Eye has launched a new TV advert and communications campaign to reach consumers during the UK lockdown.
Rowntree’s Fruit Stack lolly set to be a summer hit
The success of the Rowntree’s ice lolly has prompted Froneri to launch a spin-off, Rowntree’s Fruit Stack lolly.
Mermaid Cornetto among the 2020 highlights for Unilever ice creams
Unilever has unveiled an array of new products for its leading ice cream brands Wall’s, Magnum and Ben & Jerry’s.
Christmas special: The ultimate get-together
Christmas is the season for splashing out on festive goodies. Here’s how c-store retailers can ensure that they get in on the yuletide spend.
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