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Panini is looking to build excitement ahead of the UEFA Euro 2020 tournament with the launch of its new sticker collection.
Cushelle is encouraging consumers to take part in a new on-pack campaign offering them the chance to win a family holiday and one of 50 Kenny the Koala toys.
Pharmaceutical brand GSK is putting £4m behind its Piri brand with TV, out of home, PR, digital and social media activity designed to drive sales during the summer allergies peak.
Own label may be cleaning up in some categories, but when it comes to household cleaning it’s brands that are wiping out the competition.
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