PayPoint has revealed the top 10 best-selling frozen treats across its network of 28,000 convenience stores during this week’s heatwave.
Ice cream and ice lolly sales overall increased 242% overall with Bobby’s Iced Snappers the best performing product.
Sales of ice creams and ice lollies increased most sharply in West Lothian in Scotland, where there was a 507% spike in sales over a typical Monday. This was followed by Merseyside (391% rise), Midlothian (382%), Lanarkshire (381%) and Angus (346%). Sales in London, where Heathrow Airport recorded the UK’s highest ever temperature on Tuesday afternoon, rose by 161%.
Ben Ford, retail services director at PayPoint, said: “As the mercury rose to new highs this week, people understandably didn’t want to venture too far. However, thousands of people made the short trip to their local convenience store to take advantage of well-stocked freezers. The booming sales have been great news for consumers and retailers alike.”
The top ten products were: