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Heineken has announced it will become Official beer partner of UEFA Euro 2020 and has extended its UEFA Champions League partnership by another three years from 2021 - 2024.
White Heron Drinks is adding to its selection of artisan liqueurs with the launch of a British Framboise raspberry liqueur.
Warninks has created a ready-to-drink Snowball cocktail in a can.
With the right strategy you can encourage early seasonal sales and become a destination store for premium alcohol this Christmas.
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