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Cider brand Strongbow has unveiled its first ultra-low alcohol line, Strongbow Dark Fruit 0.5%.
SHS Drinks is set to launch WKD Dark Fruit to ensure the brand “remains fresh and relevant to its core 18-24 year-old target market”.
Suffolk Brewery St Peter’s has refreshed the recipe of its Without brand of zero-alcohol beer.
With the right strategy you can encourage early seasonal sales and become a destination store for premium alcohol this Christmas.
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