Soft drinks – Page 19
-
Product NewsDanone Waters revamps Volvic Touch of Fruit packaging
The redesign is tapping into growing sales of flavoured water.
-
Product NewsRibena introduces Cherry Twist in 500ml PMP
The special edition juice drink is available from the end of the month
-
Product NewsSuntory launches promotion across Lucozade and Ribena brands
Suntory Beverage & Food GB&I (SBF GB&I) has launched a new text-to-win promotion across its leading soft drinks brands.
-
Product NewsBarr Soft Drinks pours £6m into Irn Bru campaign
The flavoured carbonates brand is targeting 16-34 year olds.
-
Product NewsNestlé brings plant-based milk alternative Wunda in UK
The dairy-free product is made from peas.
-
Product NewsYazoo adds one litre format to Jaffalicious Choc-Orange range
Yazoo is to launch its limited-edition Jaffalicious Choc-Orange flavour in a one litre format.
-
Product NewsSoda Folk launch Blueberry Muffin drink
The new flavour is the latest addition to the American-style soda range.
-
Product NewsGLACÉAU Smartwater highlights sustainability creditentals
GLACÉAU Smartwater has launched a new campaign to highlight its 100% recycled, 100% recyclable credentials.
-
Product NewsRobinsons Refresh’d rebranded as Robinsons ‘Ready to Drink’
The relaunched range will be available in two flavours.
-
Product NewsYazoo moves to 100% rPET bottles
The flavoured milk packs have been designed to make them easier to recycle.
-
Product NewsLucozade Zero unveils £2.5m ad campaign
The activity will increase brand awareness and includes radio and social media activity
-
Product NewsCoca-Cola reveals UEFA EURO 2020 ad with Harry Kane
England football stars Marcus Rashford and Alex Oxlade-Chamberlain also feature
-
Product NewsBritvic partners with the Rugby League World Cup
Rugby League World Cup 2021 has signed major sponsorship deals with Britvic Soft Drinks for this year’s tournament.
-
Product NewsLimited edition Barr Sours soft drinks to launch in July
The carbonated drinks will be available in two flavours.
-
Product NewsCapri-Sun runs Legoland ‘Kids Go Free’ on-pack promotion
CCEP is running the offer in partnership with Merlin Entertainments.
-
Product NewsPepsi Max Lime to launch exclusively with Booker
The flavoured cola will be rolled out further in late August.
-
Product NewsIrn-Bru celebrates Scotland entering Euros with virgins ad
The brand is preparing Scots for their country’s first entry into a major competition since 1998.
-
Product NewsSBF GB&I reveals £2.4m Ribena Sparkling campaign
The initiative is part of a £6.6m media investment across the Ribena brand for 2021.
-
Product NewsDiet Coke back on TV screens with Just Because campaign
The new creative celebrates unapologetic authenticity and confidence.
-
Product NewsLucozade launches summer of sport campaign worth £2.5m
Lucozade is preparing for a massive summer of sport with a £2.5M advertising spend across social, digital, television and in-store marketing.