Latest Alcohol News – Page 55
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Product NewsFourpure gives its craft beer range a boost
Fourpure Brewing Co. is updating and rebranding its beer line-up with a fresh look and the addition of a new crafted variant.
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Products In DepthHalloween: Ready to reach your ghouls
As consumers don witches’ hats, vampire fangs, and monster masks, retailers who target Halloween will have plenty to celebrate.
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Product NewsSt Peter’s Brewery launches Star Wars-themed beers
St Peter’s Brewery has launched The Original Stormtrooper: two new beers designed to celebrate Disney’s Star Wars film franchise.
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Product NewsJägermeister enters cold brew coffee market
Jägermeister is introducing its first cold brew coffee product into the UK convenience channel, backed by a ‘New Mix New Beat’ ad campaign.
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Product NewsGlobal Brands reveals new Flare cocktail flavour
Global Brands has extended its range of pricemarked cocktails in a can with a Flare passion fruit martini.
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Product NewsBud Light kicks off ‘The Golden Can: Find Me If You Can’ promo
Bud Light has launched a ‘Find Me If You Can’ promotion rewarding shoppers who discover one of 200 golden cans hidden in participating retailers.
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Product NewsHeineken supports Rugby World Cup with special bottles
Heineken is getting ready for the 2019 Rugby World Cup with the rollout of a limited edition range of bottles designed to celebrate the tournament.
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Product NewsFranklin & Sons combines cola and rum for RTS can launch
Franklin & Sons, the premium soft drink, tonic and mixer brand, has unveiled its latest canned product: a ready-to-serve (RTS) rum and 1886 cola made with Red Leg spiced rum.
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Product NewsCo-op works with North West brewery to create new ales
The Co-op Group and family-run brewery Robinsons have joined forces to launch two seasonal craft beers.
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Product NewsSadler’s Peaky Blinder lager poured into canned format
Sadler’s Brewing Co. is shaking up its alcohol range with a 330ml canned version of its Peaky Blinder lager.
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Product NewsPernod Ricard unveils Christmas marketing campaign
Pernod Ricard UK is investing £5m in a festive campaign designed to encourage consumers to trade-up when shopping for Christmas alcohol.
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Product NewsLyme Bay adds Winter Gin to spirit portfolio
Lyme Bay Winery has revealed the latest seasonal addition to its growing gin range.
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Products In DepthStart of term: University challenge
Retailers reveal what students stocking up at the start of term have on their shopping lists, and how they keep them coming back for more.
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Product NewsGlobal Brands shakes up ready-to-drink offering
Global Brands has launched a new ready-to-drink (RTD) canned cocktail brand: Shake Baby Shake.
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Product NewsHarrogate Tipple debuts Downton Abbey-licensed range
Independent craft distillery Harrogate Tipple has unveiled two new spirits inspired by TV period drama Downton Abbey.
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Product NewsMolson Coors set to remove plastic from beer portfolio
Molson Coors has pledged to remove plastic packaging from its Carling and Coors Light brands, as part of its new global packaging goals.
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Product NewsEdinburgh Gin unwraps summery flavoured variant
Edinburgh Gin has expanded its range with the launch of a lemon and jasmine flavoured full-strength gin.
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Product NewsFrosty Jack’s Cider overhauls entire portfolio
Frosty Jack’s Cider is embarking on a complete refresh in an attempt to build appeal with existing consumers and recruit new drinkers to the brand.
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NewsSpirits now the favourite choice for Father’s Day gifts
Spirits have become the top food and drink gift for Father’s Day, according to new research from HIM.
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Product NewsCobra Beer unveils smaller version of King Cobra bottle
In response to demand for its double fermented Pilsner style lager, Cobra Beer is introducing a 35cl Mini King Cobra into the convenience channel.


















