Latest Alcohol News – Page 60
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Product NewsStella Artois unveils new Joie de Bière campaign
Stella Artois has announced the launch of a new campaign, accompanied by a new slogan and brand philosophy.
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Product NewsWhyte & Mackay reveals new botanical Wildcat Gin
Whyte & Mackay is continuing to grow its spirits portfolio with the launch of its new Wildcat Gin.
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Product NewsDark Star launches new charity beer with Radio X DJs
Sussex brewer Dark Star has teamed-up with comedians and Radio X DJs Elis James and John Robins to create a new beer.
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Product NewsHammonds Japanese rice beer makes UK debut
Drinks company Hammonds has announced it is launching a Japanese rice beer into the UK convenience market.
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Product NewsHarveys Bristol Cream relaunched with new look
Sherry brand Harveys has relaunched its Bristol Cream bottle with a new design and on-pack logo.
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Product NewsWestons Cider extends craft offer with 180-day aged sku
Westons Cider is extending its Henry Westons brand with the launch of a new craft offering: Henry Westons Aged Finish.
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Product NewsCiroc Luxury Vodka collaborates with Italian fashion brand
Diageo’s Ciroc has collaborated with Italian fashion house Moschino and launched a new limited edition sku.
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Product NewsNew look and packaging design for Cut Rum
Cut Rum is launching a new brand positioning and packaging design for its range of premium spirits, which are made using natural ingredients.
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Product NewsBlack Tower unveils its winter look
Black Tower is launching three new bottle pack designs for its Fruity White range, on sale throughout the winter season.
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Product NewsNew packaging design for Stella Artois
AB InBev has announced the launch of a new packaging design for its Stella Artois brand, launching in stores over the coming weeks.
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Product NewsHiver enters canned craft beer category
Hiver, The Honey Beer, is celebrating its fifth anniversary with the launch of a new can format.
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Product NewsJameson returns to TV with £1.2m campaign
Pernod Ricard UK has launched the first TV advert in seven years for its leading Irish Whiskey brand Jameson, with a £1.2m campaign.
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Product NewsPernod Ricard unveils £3m festive push
Pernod Ricard UK is investing £3m in its Christmas marketing to ensure shoppers think about their alcohol choices before going into stores.
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Product NewsPoetic License reveals limited edition Agave Nectar Gin
Independent small batch distillery Poetic License has launched a new limited edition Agave Nectar Gin.
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Products In DepthPut wine in the frame
Wine is up against a multitude of challenges, but manufacturers are working to keep wine relevant to capture a new generation of drinkers
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Products In Depth
How to make craft work
Craft beers and cider may be a fast-changing category, but it’s worth doing the leg work to ensure you cash in on its growing following
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NewsWelsh retailers react to Minimum Unit Pricing approval
Welsh retailers have reacted to the announcement that a minimum unit price on alcohol will be introduced in Wales, after legislation was approved by the Welsh Assembly earlier this week.
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Products In DepthToast the high-end tipple
Spirits sales are spilling over as shoppers choose to splash out and impress their guests with fancy bottle designs and new flavours
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Products In DepthGet the in-cider story
Cider remains a success story for c-stores, and a succession of new flavours and fruit combinations is continuing to fuel consumer demand
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Products In DepthSummer drinks: Give reasons to celebrate
The sun has the knack for putting smiles on faces and even more so for c-store retailers who can count on this season to pull in BWS shoppers


















