Latest Soft Drinks News – Page 49
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Product NewsRubicon invests £2m in summer-long cricket activity
Barr Soft Drinks is reinforcing Rubicon’s status as the official soft drinks partner of the England Cricket Team with a multi-million pound campaign: ‘Catch the Taste of Summer’.
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Product NewsSavsé kicks off new ‘Love Me or I’m Free’ on-pack promo
Savsé is set to launch its first ever on-pack promotional campaign into stores nationwide from next month.
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Product NewsApprentice finalist's nut milk makes its c-store debut
Alternative milk brand M+lkplus is rolling out its new grab-and-go drinks range to independent convenience stores.
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Product News7UP unveils limited edition Fido Dido packaging
7UP is bringing back its brand mascot Fido Dido for the roll-out of new special edition packs for its sugar-free lemon and lime drink.
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Product NewsVimto remixes lollipops with new sodapop launch
Soft drinks brand Vimto has collaborated with UK confectionery distributor IB Group to launch a new summer sweet: Vimto Remix Sodapops.
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Product NewsIBC adds birthday cake flavour to syrup selection
The Italian Beverage Company (IBC) has created new simply birthday cake syrup for those retailers looking to add a different flavour to their drinks offer.
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Product NewsRibena reveals new £6.2m campaign for drinks range
Ribena is following up the launch of its Frusion water brand with a new multi-million pound marketing campaign to support its blackcurrant-based line-up.
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Product NewsFranklin & Sons flavoured tonic waters gain new listings
Franklin & Sons is introducing a new flavour collection tonic water four pack into Nisa and Co-op stores.
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Product NewsRed Bull looks to offer choice with new multi-pack
Red Bull is extending its energy drinks multi-pack offering with the release of a new 355ml four pack.
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Product NewsFar Side Coffee releases two new cold brews
Cold brew coffee company Far Side is bringing its Rwanda and Peru cold brews to the UK, with an extended nine month shelf life.
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Product NewsNovus Tea unveils new nitro cold brew machine
Novus Tea is debuting a new nitro tea concept designed to tap into the out-of-home adult soft drinks market.
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Product NewsShloer serves up two new alcohol alternatives
Adult soft drinks brand Shloer is hoping to meet consumer demand for drinks that serve as alcohol replacements with the launch of two new ranges.
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Products In DepthPremium drinks: They're soft but strong
Adult soft drinks, mixers and smoothies are growing in popularity as consumers cut back on alcohol and make healthier choices.
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Products In DepthSoft drinks: Sales still sweet a year in
Exactly 12 months since the sugar tax came into force, retailers are adjusting to the new pricing regime and influx of new products.
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Product NewsAqua Libra launches new flavour and pack design
Britvic is introducing a new cucumber, mint and lime flavour for its infused sparkling water brand Aqua Libra, supported by a new look across the range.
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Product NewsSunmagic moves into iced tea drinks
Sunmagic is launching into the iced tea category for the first time with the introduction of two new beverages.
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Product NewsUnrooted uses Africa's 'Tree of Life' plant in new energy drink
Unrooted, the first premium, healthy energy drink made using the baobab plant, will soon be available to retailers via the wholesale channel.
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Product NewsFirst Coca-Cola branded energy drink debuts
Coca-Cola Great Britain is adding to its portfolio with the launch of Coca-Cola Energy, the first energy drink to be released under the Coca-Cola brand.
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Product NewsIrn-Bru backed by new £6m campaign
Barr Soft Drinks is investing millions in its Irn-Bru drinks brand with a new ‘Get Some Irn in You’ shopper campaign.
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Product NewsLeo’s unveils frozen drinks range
Leo’s is a new frozen drinks brand on show at NCS, targeting soft drinks consumers of all ages.


















