Latest Soft Drinks News – Page 49
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Product NewsNew Coca-Cola Energy campaign focuses on the positive
To mark the arrival of Coca-Cola Energy, a new multi-million-pound fully integrated campaign has been launched to promote Coke’s latest innovation.
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Product NewsTenzing mixes raspberry and yuzu for new energy drink
Natural energy drink brand Tenzing is set to debut a new blend made using a raspberry and yuzu mix.
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Product NewsFruit Shoot stars in Britvic's latest drinks promotion
Britvic is giving parents a chance to ‘reach for the stars’ with its new on-pack promotion running across its Fruit Shoot portfolio this summer.
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Product NewsCarabao extends sponsorship of the EFL Cup
Carabao has announced an extension to its partnership with the EFL Cup, which will see the low sugar energy drink brand continue as the football competition’s title sponsor until 2022.
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Product NewsAqua Pura invests in new consumer competition
Aqua Pura is rewarding shoppers with its latest on-pack promotion, giving away more than £50,000 worth of prizes.
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Product NewsBoost gets summer-ready with new on-pack activity
This summer, Boost Drinks is hoping to help independent retailers maximise soft drink sales with a new on-pack promotion across its 250ml Original Energy and Original Sugar-Free price-marked cans.
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Product NewsTeapigs taps into cold brew trend with new trio
Teapigs is introducing a brand new range of infusions to make it easier for consumers to make cold brew tea.
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Product NewsSodaStream and Refill support National Refill Day
SodaStream is working with national water scheme Refill as the companies look to make the most of National Refill Day (NRD) on Wednesday 19 June.
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Products In DepthSoft drinks: Get your place in the sun
You can’t rely on a scorching summer to sell soft drinks, but you can keep up the heat by including healthy options and latest innovations.
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Product NewsTango supports sugar free range with £1.2m spend
Britvic is rolling out a brand-new marketing campaign to support its sugar free Tango range.
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Product NewsLucozade Sport rolls out special edition Lionesses packs
Lucozade Sport has unveiled new limited edition bottles as part of the brand’s partnership with the England Lionesses (women’s football team).
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Product NewsTipplesworth mixes up range for vodka drinkers
Tipplesworth has created a new Passion Fruit Martini mixer that can be added to vodka to create an alcoholic cocktail.
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Product NewsFever-Tree enters the RTD market with new tonics
This spring, Fever-Tree is entering the ‘ready to drink’ market with the launch of three new Gin & Tonics, packaged in a 275ml glass bottle.
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Product NewsHighland Spring revamps sparking water line-up
Highland Spring is keeping things fresh with a modern new look and feel for its sparkling range, to better showcase its unique provenance and everyday hydration credentials.
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Product NewsLucozade Energy backed by £10m campaign
Lucozade Energy is aiming to ‘Spark Something’ with a new £10m marketing campaign for the summer season.
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Product NewsJimmy's Iced Coffee launches Flat White in a can
Jimmy’s Iced Coffee is adding to its drinks range with the introduction of a new Flat White canned drink.
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Product NewsVolvic innovates with new sparkling L'mon drinks
Volvic has unveiled a new range of lemon-flavoured sparkling drinks produced in the UK, combining at least 25% real fruit juice and British spring water.
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Product NewsTropicana creates new juices with high fibre content
Tropicana’s new juice range - Tropicana Whole Fruit – is set to hit c-stores this month and is made using a pressing process which retains more fruit fibre.
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Product NewsNew summer-ready flavour from Lucozade Energy
Lucozade Energy is getting ready for the summer months with the launch of a new Watermelon & Strawberry Cooler flavoured drink.
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Product NewsHighland Spring promotes hydration with new activity
Highland Spring is introducing ‘A to Anywhere’ – the latest phase in its ‘Brave by Nature’ multi-channel brand campaign.