All Promotional Feature articles – Page 3
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Promotional FeatureWrapped bakery: Everything you need to know about the category
Wrapped bakery is the top destination category driving footfall in convenience stores so it is vital for convenience stores to provide the best bakery range alongside an impactful fixture to meet the needs of shoppers and keep them coming back.
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Promotional Feature
Focusing on the future with Nisa
A record number of retailers moved to Nisa Retail in 2020, with those investing in new and upgraded stores enjoying average sales uplifts of 11%.
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Promotional Feature
Mixers: everything you need to know about managing the category
With the UK on-trade under lockdown restrictions for much of 2020, there was a significant change in shopper behaviour as they tried to recreate elevated drinking experiences at home.
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Promotional Feature
Win £20,000 with Boost by proving you’re a legendary shop owner
To celebrate 20 years of Boost, independent retailers are being offered the chance to win £20,000.
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Promotional Feature
What’s shaking up the flavoured milk category?
While the category has seen declines in on-the-go missions and a boost for at-home occasions, new variants and formats from trusted brands are continuing to thrive.
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Promotional Feature
The five steps to a better biscuit fixture
While biscuits are bought by almost all UK households, they aren’t included in as many shopping baskets as other snacks. If every biscuit-buying household added just one extra biscuit packet to their annual shop, the category would grow by £21m in the convenience channel – the equivalent of £450 of extra biscuit sales for each independent retailer.
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Promotional Feature
Energy drinks: everything you need to know about managing the category
2020 saw several major changes within the convenience channel, including a change in consumer needs within soft drinks. Three key soft drink needs emerged: energy boost, in-home refreshment and socialising, and hydration.
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Promotional Feature
Ice cream: everything you need to know about managing the category
Ice cream has recently seen 9.1% annual growth, with a sales increase of £112m. Luxury tubs are worth £3.6m, accounting for 35% of take-home ice cream growth in convenience. This made Häagen-Dazs the fastest growing luxury tub brand in convenience last summer.
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Promotional Feature
What convenience retailers should look for in a premium coffee-to-go system
The coffee-to-go market has been growing steadily in the last five years in the UK, increasing from £320m to £530m in 2020, a rise of 66%.
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Promotional Feature
RTD gins must cater to staycation demand
With many consumers attending socially-distanced picnics and garden parties instead of pubs and bars, the convenience of the format gave the category a boost during the pandemic.
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Promotional Feature
How convenience stores can make the most of ready-to-drink coffee
As the fastest-growing segment in soft drinks – set to grow by as much as £183m over the next five years – ready-to-drink (RTD) coffee is yet to realise its full potential.
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Promotional Feature
How to optimise still and sparkling water sales
The water segment continues to be a valuable source of sales for convenience retailers, making up the biggest segment in the soft drinks category and accounting for 26% of all soft drinks volume sales.
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Promotional Feature
Make the most of your squash sales this summer
The squash category is a hot area for convenience retailers, worth £44m within convenience and growing at 4.6% year-on-year.
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Promotional Feature
How to boost your post-lockdown spirits sales this summer
With restrictions heavily impacting shopper habits over the past year, the convenience channel has experienced strong sales uplift in the alcohol category. How can retailers maintain this trend?
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Promotional Feature
Why quality baked goods are essential in convenience stores
To maximise sales in wrapped bakery, convenience stores must focus on freshness, quality and breadth of range, Warburtons argues.
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Promotional Feature
Squash: everything you need to know about managing the category
Over the past year, the squash category has seen unprecedented value growth of 11%, which equates to an incremental £53M up to March 2020
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Promotional Feature
What does the next year look like for One Stop Franchise?
One Stop Franchise has experienced major developments in recent months, with this trend set to continue as it pursues ambitious goals for the future. The business is looking to recruit a lot more stores and has exciting plans to enhance its partnership model, as One Stop explains.
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Promotional Feature
Costcutter uses shopper insights to create lifelong loyalty
With Costcutter now part of the Bestway family, it is better placed than ever to champion and support independent retailers.
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Promotional Feature
Southern Co-op franchise extends its appeal to new partners
With more than 50 franchise stores now operating across the south of England, Southern Co-op’s partners are proving that community is just as important as product offering.
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Promotional Feature
Best-one offers the service and support that retailers need
Started by shopkeepers for shopkeepers, Best-one’s credo is to provide the necessary service and support to build sustainable and profitable independent businesses
