19 Crimes

Treasury Wine Estates  has re-introduced the 19th Cork consumer campaign for its 19 Crimes brand.

Launching 1 March and running until 31 August, there will be 400 winning 19th Crime Corks across the brand’s Red Wine, Uprising, Chard, Sauv Block and Revolutionary Rose 750ml bottles giving customers the chance to win a share of £100,000.

Ben Blake, marketing director at Treasury Wine Estates, said: “We are excited to be re-launching the 19th Cork promotion across both grocery and impulse channels. This activity will allow us to better connect with our customers and drive deeper brand engagement, supporting our journey to showcase the innovation and quality behind the 19 Crimes brand.”

“Through the winning 19th cork campaign, we are striving to provide our customers with memorable and engaging experiences that push the boundaries of the wine category and encourage our consumers to discover more. The 19th cork campaign is unique and we are confident it will drive visibility of the 19 crimes brand.”