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All Products articles
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Products In DepthNew year, new you: Beef up your vegan sales
An influx of vegetarian and animal-free lines entering the market means convenience retailers can meet demand for this phenomenal trend.
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Product News
Mash Direct promotes convenience veg for Christmas
UK food brand Mash Direct is pushing its range of ‘field to fork’ vegetable accompaniments to target shoppers preparing for Christmas dinner cooking or festive entertaining.
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Product News
Kahlúa gets Christmas-ready with out-of-home activity
Coffee-flavored liqueur brand Kahlúa is aiming to reach more consumers this Christmas with an out-of-home takeover across 10 UK cities.
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Product News
Whole Earth partners with Team GB for 2020 Olympics
Whole Earth has announced it will be an official supporter of Team GB in the run up to the Tokyo 2020 Olympic Games, as the brand aims to boost awareness of its health credentials and drive category growth.
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Product News
Alcohol brand looks to capitalise on demand for pink gin
Old St Andrews is increasing distribution of its Pink 47 London dry gin to help retailers across the UK tap into the pink gin boom.
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Product News
Alpen unveils chocolate variant to boost muesli sales
Cereal brand Alpen is hoping to drive consumer demand in the muesli category with the launch of Alpen Chocolate.
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Product News
Masala Waala launches curry mixes and kits to help busy shoppers
Masala Waala is targeting consumers in a hurry with its range of premium Indian spice-based meal solutions, designed to balance the authentic flavours of Indian cuisine with the speed and convenience of ready-to-cook kits and mixes.
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Product News
Buxton commits to using recycled plastic for water bottles
Nesté Waters’ Buxton brand has announced that its entire range of waters will be made from 100% recycled plastic by 2021.
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Product News
Kellogg’s taps into to-go trend with breakfast bowls and toppers
Kellogg’s is moving into portable granola smoothie bowls and breakfast toppers to attract shoppers who are looking for a cereal option to eat on-the-go.
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Product News
Aston Manor Cider ditches shrink wrap and plastic rings
Cider maker Aston Manor is taking steps to reduce plastic use across its multipack canned range, by replacing shrink wrap and plastic rings with cardboard equivalents.
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Product News
Kellogg’s adds All Bran Prebiotic to its fibre portfolio
Kellogg’s is launching an All Bran Prebiotic range into the cereals market, backed by a £3m campaign educating shoppers on the benefits of fibre.
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Product News
What’s keeping my till ringing?
One Stop retailer Aman Uppal, owner of Mount Nod convenience store, near Coventry, says the buzz around Christmas is helping sales of multi-buy promotions on chocolate boxes.
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Product News
Pringles aims to drive sales with stack and share on-pack promo
Pringles aims to tap into evening snacking and get shoppers to buy multiple cans with an on-pack promotion encouraging shoppers to stack different flavours.
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Product News
Ferrero brings back Pancakes Love Nutella campaign
Ferrero’s Pancakes Love Nutella campaign is returning as part of a £1.4m media and shopper investment for the brand in the build up to Pancake Day 2020.
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Product News
Kellogg’s backs core brands with £8.5m TV push
Kellogg’s is supporting its most popular cereal brands with an £8.5m TV campaign, aimed at driving growth across the breakfast category.
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Product News
Walkers rolls out bigger case size for PMPs
Walkers is looking to offer additional support to independent retailers by increasing the case size of its core pricemarked packs (PMPs) from 12 to 15.
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Product News
Edinburgh Gin makes TV debut with ad campaign
Edinburgh Gin has launched its biggest-ever brand campaign, Filled with Wonder, featuring its first-ever TV spot airing on Channel 4.
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Product News
Stork research reveals festive opportunity in home baking
Butter brand Stork claims that now is the time for retailers to capitalise on demand for home baking, as research shows that shoppers are most inspired to get creative in the kitchen over the Christmas period.
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Product News
Willow taps into CBD and low-alcohol trend with reformulation
Spirit brand Willow has reformulated its core bottle to contain cannabidiol (CBD) and less alcohol (0.5% abv), in a move to target a wider group of adult drinkers.
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Product News
Waipapa launches 2019 vintage and supports marine conservation
New Zealand wine brand Waipapa Bay is marking the release of its 2019 vintage bottle with support for WDC, the leading global charity dedicated to the conservation and protection of whales and dolphins.
