All Fresh & Chilled articles – Page 18
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Product NewsAnchor celebrates 125th anniversary
Anchor Butter is giving the cows a break in its new ad with a party to celebrate the brand’s 125th birthday.
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Product News
Co-operative relaunches premium range
The Co-operative has relaunched its Truly Irresistible premium range with 50 new products and money-off promotions across the portfolio
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Product News
Hovis unveils new pack designs on rolls
Hovis has unveiled a new pack design across its rolls range to coincide with a revamped recipe that improves the products’ softness.
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Product News
New Bramley apple pie with shortbread crust
Country Choice has released a family-sized Bramley apple pie with shortbread crust.
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Products In Depth
Cash In: BBQ - Go Green
Even though it's not always the most popular part of a meal, retailers cannot afford to overlook salad products. According to Florette marketing manager Elaine Smith, 50% of its pre-packed salads are sold during the key barbecue period of May to August.
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Products In Depth
Cash In: BBQ - Side orders
Another popular fixture for shoppers during the barbecue season is the bread display. Allied Bakeries’ category director Guy Shepherd says the sector saw a 40% increase in the sales of bread rolls between May and August last year compared with January to April. He adds that rolls are purchased for 43% of barbecues (Nielsen Scantrack).
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News
Kingsmill in Wallace & Gromit promotion
Kingsmill has got inventive with its latest on-pack promotion that offers consumers the chance to collect exclusive Wallace & Gromit ‘inventions’ merchandise.
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Product News
Premier's Easter range given new look
Premier's Easter range has been given a new look to ensure it stands out on shelf. The range includes Cadbury Mini Eggs nest cake and two new lines, Cadbury Lemon Mini Rolls and Mr Kipling orange lemon French Fancies.
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Product News
Hovis launches multi-media campaign
Hovis is on television screens this month as part of a multi-media campaign. The 3.5m campaign runs across TV, outdoor advertising and digital media, highlighting the 100% British wheat claim on the Soft White range. The TV advert, on air during...
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Product News
Made With Joy launches Indian lassi drink
Made With Joy has introduced Indian yogurt drink lassi to the mainstream UK market, positioning it as the drink of choice for those looking for a healthier alternative to other on-the-go snacks. Made with Joy has kept to the lassi roots with three...
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Product News
Florette launches fruit pots
Florette is preparing to inject growth into the prepared fruit category with Fruit Pots, available in pineapple, tropical and melon grape.
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Product News
Wyke Farms renames Farmhouse Butter
Wyke Farms has renamed its Truly Scrumptious Farmhouse Butter as Ivy's Original Farmhouse Butter, to fit in with the core Wyke Farms range. The butter has also been given new packing, which will include the '150 years of family farming' badge. Packs...
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Product News
Arla Foods launches on-pack promotion
Sophistication is the order of the day from Arla Foods with its new afternoon tea on-pack promotion featuring on Anchor Lighter Spreadable. The promotion, which is highlighted on packs with special packaging, gives consumers the chance to enjoy 2…
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Products In Depth
Cash in: Cheese - Lighten up
The trend towards lighter variants in the cheese cabinet continues as more products enter the market. Kate Miller asks what this means for c-stores
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Products In Depth
Cash in: Cheese - Provenance
A huge opportunity in cheese is provenance. This month Pilgrims Choice launched a new Territorials range, which includes favourites Red Leicester, Double Gloucester and Wensleydale.
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Products In Depth
Cash in: Cheese - Ones to watch
Kerrygold has moved beyond butter and launched into the cheese category with a Mature Irish Cheddar…
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Product News
Premier Foods launches McDougalls Pancake Mix
With the Pancake Day occasion getting bigger each year Premier Foods will be hoping to flip up sales for retailers on March 8 with the launch of McDougalls Pancake Mix. The mix is available in two sizes 128g which makes eight pancakes and 500g...
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Product News
Mission Foods extends deli wrap range
Mission Foods is extending its deli wraps range with the introduction of Wheat White Mini Wraps. Designed to attract new customers to the market, the Mini Wraps cater for those who want a smaller snack without losing flavour. Mission Foods is...
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Product News
Cravendale launches Milk Matters TV campaign
Cravendale has waved goodbye to the pirate, cow and cyclist characters used in its past advertising and is looking to cats instead to boost sales in its latest campaign. The Cravendale adverts, on TV now, feature a world in which cats can read, sew...
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Product News
Allied Bakeries announces on-pack promotion for Allinson bread
Allied Bakeries has announced an on-pack promotion for its Allinson bread range. Running from February to April, the offer will promote its new partnership with nature-friendly farming scheme Conservation Grade, by offering consumers the opportunity...
