Sandwich and pastry brand GINSTERS is adding a range of deep fill savoury pies to its portfolio. The 250g individual pies are available in three flavours: steak, roast chicken and steak & mushroom. Ginsters has invested over £25m to develop the brand over the past five years, and this latest launch represents one of Ginsters’ biggest to date. The £6.5m marketing support in 2005 includes national TV sponsorship, radio and poster campaigns and national press campaign. The new hot pie range is available from this month.

Rrp: £2.29
tel: 01579 386380