Birds Eye has launched an on-pack promotion for customers to own a Clarence polar bear…
The Birds Eye battered range of frozen food has been given a makeover and is now made using a modified recipe that provides a lighter, crispier batter.
Positive marketing messages are helping to crack the frozen category. Sarah Britton reports on efforts being made to turn its fortunes around
The brand is launching Marrakech Gin and California Gin variants.
The variant is available in 80g and 40g formats.
The dairy-free product is made from peas.
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