Britvic
Britvic is an international soft drinks business rich in history and heritage. Founded in England in the 1930s, it has grown into a global organisation with 37 much-loved brands sold in over 100 countries.
The company combines its own leading brand portfolio including Fruit Shoot, Robinsons, Tango, J2O, London Essence, Teisseire and MiWadi with PepsiCo brands such as Pepsi, 7UP and Lipton Ice Tea which Britvic produces and sells in Great Britain and Ireland under exclusive PepsiCo agreements.
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What is the biggest opportunity in soft drinks this summer?
Soft drink sales are on the rise. In this video, Britvic’s head of channel development, Reena Bilakhia, reveals the top five ways retailers can unlock value and drive sales.
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Don’t miss out on a major soft drinks opportunity this summer
After the success in the soft drinks category last year, find out what opportunities are available for on-the-go and how you can grow your sales this summer.
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The benefits of collaboration between retailers and suppliers
Convenience retail in 2023 is a fast-moving, innovative and high-pressured industry, but there may be a valuable tool to help retailers face the challenges in the year ahead.
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How to cater to shoppers’ varying energy drinks needs and grow sales
The energy drinks category is booming. In this video, Britvic’s head of category management, Chris Newman reveals how successful category management can unlock value and drive sales.
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Grow on-the-go soft drinks as consumption increases
As shoppers navigate the continued return to ‘normality’, and demand for drink-now formats increases, Britvic has released independent research that aims to help retailers better prepare their soft drinks ranges.
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Tap the £240m market for functional wellness drinks
The energy drink market is changing amid the Covid-19 pandemic and shifting attitudes to health.