We look at the latest breakfast offering from General Mills that aims to deliver consumers’ protein needs. For more on the breakfast category, check out our latest products in depth report.
PepsiCo is backing the brand with extensive shopper marketing support and a media campaign.
The firm hopes to grow its share of the sports nutrition market.
KP Snacks has announced the £2.5m KPow! campaign.
What are the new launches in the chocolate confectionery category to tickle your customers’ tastebuds?
Winner of The Convenience Awards 2020 Conrad Davies explains how it feels to win and why you should enter this year.
C-Store’s Sarah Britton looks at the key features of Barr Soft Drinks’ latest launch and talks about its positioning within the marketplace. Read the full product story here
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