Red Stripe has launched a new bottle design that it hopes will increase standout on shelf and provide consistency with the brand's can and draught formats.
The retro design includes the iconic Red Stripe logo, and Wells and Young's brewery is confident that the new bottle will increase sales of the lager, which is currently outperforming the premium packaged lager market up 24% against a PPL market which is down 4%.
tel: 01234 272766
The retro design includes the iconic Red Stripe logo, and Wells and Young's brewery is confident that the new bottle will increase sales of the lager, which is currently outperforming the premium packaged lager market up 24% against a PPL market which is down 4%.
tel: 01234 272766
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