Eat Real has unveiled a new variant for its Veggie Straws range, to meet consumer demand for a vegan-friendly, cheese-flavoured snack.
The new potato-based, gluten-free Cheezie Straws have a crisp texture and authentic flavour. The product is available in 45g impulse bags and 113g sharing bags (rrp 69p and £1.79 respectively) and the snacks contain 147 calories per 28g serving.
Debbie King, director of sales & marketing at Eat Real, said: “The trend for healthy snacking is not showing any of signs of slowing down – more than half the population is now buying into the ‘better for you’ category but they don’t want to compromise on flavour. As taste is key for consumers, we’re confident that the new Cheezie Straws deliver 100%!”
Available now, Eat Real’s Cheezie Straws are registered with The Vegan Society and certified gluten-free by Coeliac UK.