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Tuesday 29 September at 5pm
Baxters soup has launched a £5m communications campaign including its first TV adverts in five years.
Baxters has introduced pricemarked packs for the independent channel. It is hoped the packs, available across its entire range, will encourage customer confidence and maximise the opportunity for sales. The company says research shows that sales of...
Baxters is showing its commitment to the soup category by investing more than 1m in a new brand campaign.
Old El Paso has launched new Tortilla Pockets, aimed at expanding into the lunchtime meal market.
Aston Manor has launched Sol Duc, a trio of low-calorie, alcoholic hard seltzers.
The bar will join the Cadbury Dairy Milk line-up after receiving the highest number of votes from members of the public in Mondelez’s second Cadbury Inventor campaign.
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