By Kate Miller2010-11-28T00:00:00+00:00
Bacardi Superior is launching price marked packs (pmps) across its full range exclusively in the convenience channel.
Heineken UK is launching Bulmers No17 in June, along with a contemporary new look for all Bulmers' ciders. The new product is a 4% abv premium apple cider with crushed red berries, cut with a shot of lime. It will be available as a single 568ml...
Scottish Newcastle UK is launching the biggest ever press and poster campaign for Bulmers, its premium bottled cider, with a series of posters bearing the 'Squeezing the Best out of the British Summer' strapline.
The brand has a new look to make the drink more accessible to a wider audience.
Brothers Cider has entered the alcohol free category with the launch of Toffee Apple Alcohol Free.
Children’s snack brand BEAR has launched an on-pack promotion with Go Ape.
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