Mondelēz International
We’re a big company. But we believe, above all, in one thing – something that’s unique to us – and that’s the power of big and small. Yes, we have the scale and resources of a global powerhouse. But also the speed, creativity and agility of a fresh new start-up.
Promotional FeatureBiscuits: crunch time for sales
Whether it’s for self-treating or healthy snacks, biscuits are a perennial favourite among British shoppers. Here, Mondelēz International breaks down the key sectors and explains how convenience retailers can cater to both at-home and on-the-go occasions.
Promotional FeatureConfectionery chocolate: providing versatile purchase opportunities
The versatile chocolate confectionery category covers many different shopping missions – self consumption, sharing and gifting to name a few. Here, Mondelēz International illustrates how independent and symbol retailers can maximise the opportunity in-store.
Promotional FeatureA plan for better biscuit sales
See how Mondelēz International worked in store to update a retailer’s biscuit fixture in line with the latest trends and opportunities.
Promotional FeatureBoosting biscuits
Mondelez International has worked with C-Store to re-invigorate the biscuit fixtures in a selection of c-stores.