Sugro has launched a new website, designed to provide retailers with free information on key categories.
The new site focuses on the key principles of range, merchandising, marketing and display across the wholesale group's four main product categories of confectionery, chewing gum, soft drinks and crisps & snacks.
Material to support Sugro's business initiatives such as Moneymaker, Quidzin and SweetBreak can also be viewed and downloaded from the site, and retailers are able to place product orders online.
Sugro's managing director Philip Jenkins said: “We are extending our reach in order to provide retail customers with the means to help them develop their businesses.
“Sugro wholesalers have built strong and lasting relationships with customers which can now be fiuther reinforced by making additional information and support available to them online. Our members have told us what retailers are looking for and the website reflects this.”