GSK has added a new cherry flavour variant to its Lucozade range. The bottle is predominantly black to differentiate it from other flavours in the range. It is hoped the new flavour will be as successful as the apple variant which added £1.2m in incremental sales upon its release in 2006. The new cherry flavour Lucozade is available from wholesalers in 380ml, 500ml and 6 x 380ml formats.
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