Iconic handmade confectionery brand Goupie has launched Goupie Minis in new impulse-buy snack-packs.
The new suite of five bespoke snack-packs aim to build on the appeal of the brand’s existing trapezoid boxes, while offering a new 80g size, ideal for the impulse-buy and snacking market.
The new packs include; Original, Mint, Orange, Espresso and the all-new Salted Sticky Toffee.
Brand manager Grace Simpson said: “With our wide choice of vegan-friendly and gluten-free recipes, Goupie already appeals across the complete age spectrum and to both male and female consumers,” concludes Grace Simpson. “Every flavour of our new snack-packs are vegan friendly, making our devilishly moreish treats even more accessible.”