Florette has launched its new slaws range in two flavours; yoghurt and mint and a thai sweet chilli.
Each slaw mix includes freshly prepared vegetables and a sachet of dressing. Once the ingredients have been combined, the slaws are a low calorie accompaniment to barbeques or sandwich or wrap filling.
The Yoghurt & Mint Slaw contains pink cabbage, red cabbage, beetroot, kohlrabi and red onion with a sachet of fragrant yogurt and mint dressing.
The Thai Sweet Chilli Slaw contains pink cabbage, carrot, kohlrabi, red onion, coriander with a sweet chilli dressing.
Rebecca Walker, brand manager at Florette, said: “Our insight found that consumers are continually on the lookout for tasty new options that are fresh, convenient and nutritious – and our slaws range ticks every box. During the development stage we took inspiration from street food’s move into mainstream foodservice which has been setting new expectations for slaws with consumers.
“For consumers with a hectic lifestyle, buying the separate ingredients and making a slaw at home can be time consuming. Our new slaws mixes take away the hassle and are easy to use, making it a great way to add delicious flavour and texture to your meals.
“Our expansion into the slaw market is part of our ongoing strategy to diversify our product range through innovation, ensuring that consumers remain engaged with the prepared salad category.”
For further information visit http://www.florettesalad.co.uk/.