Delice de France expands range for 2024

Delice de France has added 55 new products to its range for spring and summer 2024.

Available from 18 March, the new products include sweet and savoury rolls, ciabattas, cakes, scones, doughnuts and butter pastries.

It is launching Middle Eastern-inspired Khobez-style Flatbreads and a three-strong range of Taquitos, tapping into the rise in Mexican cuisine while alternative diets are catered for with a trio of vegan products; Pain au Chocolat, Croissant, and Orange & Hazelnut Crowns.

There are also on-trend viennoiseries, such as New York Style Cacao Croissant as well as traditional French viennoiserie options with a new Palmier in 80g & 20g formats, Tartiflette Quiche and Macarons.

The business’s afternoon tea range has been expanded with a Strawberry & Vanilla Battenberg, Mini Lemon Meringue & Chocolate Tart, Lemon Posset & Coffee Eclair, and Traditional Fully Baked Scones. It is also launching single cases of pistachio, raspberry, and lemon flavours for its macaron offer.

The brand advises convenience retailers to stock a core range of treats from the new range, such as the Butter Pastries, Doughnuts, Pain Suisse au Chocolat, Taquitos and New York Style Cacao Croissant.

The new range coincides with Delice de France marking its 40-year anniversary. To celebrate, the business is launching a new ‘Delice Stamp of Approval’, which will be placed on 40 heritage products, such as Delice’s classic Croissant, Chocolate Torsade, Parisien Baguette and Pain de Campagne, guaranteeing their quality and bestseller appeal.

Delice de France CEO Thierry Cacaly said: “We are celebrating 40 years of delivering bread and bakery excellence with our best ever range, packed with new on-trend products that can help retailers and foodservice businesses drive their sales and profits.

“In 2024, we are committed to providing even more category advice and support to help food businesses achieve their goals. We urge any operator looking to boost their sales this year to get in touch to see how we can help.”