This month Cadbury is introducing a bitesize version of its Crunchie bar, one of three new additions to its product range.

Crunchie Rocks is a blend of Crunchie honeycomb pieces with cornflakes in Cadbury milk chocolate. The launch is being supported by a multimedia campaign including a ‘Friday Feeling’ TV  campaign.

Also making a debut is a single 39g pack of CDM Caramel Nibbles and in June the company will be launching Wispa Duo. Both Caramel Nibbles and Wispa Duo will be supported by a media campaign.

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