Mature shop staff are likely to be more loyal to their employer and stay in their job for longer, new research has suggested.
A survey into the attitude of shopworkers by Skillsmart Retail found that although one-third of the retail workforce is aged under 25, employees in their 30s, 40s and 50s saw their jobs as much more permanent than other workers.
It found that 63% of 35- to 64-year-olds saw themselves continuing in retail for the foreseeable future – nearly twice the average for all ages (37%). Just 17% of 35- to 64-year-olds saw retail as a temporary phase, compared with an overall average of 41%.
Skillsmart Retail Head of Research Karen Charlesworth said: “Our previous research has shown that the retail sector has big skills challenges. A lot of work has gone into helping young people get the skills they need to work in the sector, but older people may also need to be considered.
“This research suggests this age group may be a key way of increasing the skills base.”