One Stop X FareShare Activity Book

One Stop has launched a new campaign with FareShare over Easter in a bid to help others less fortunate.

To support the charity, One Stop has launched an Easter activity book which will be available to purchase in store for £1 until 18 April with all profits from the sale of the books going towards helping FareShare provide food to families struggling to get enough to eat.

This is the second time that One Stop has launched a children’s activity book to help raise funds for FareShare, with both featuring protagonist and hero of the story Leslie the Leek, this time round with an Easter theme.

Plans are already in place to produce the third activity book which will be launched in Summer 2022. The retailer also is donating 2p to FareShare from every individual and multipack of fresh fruit and vegetables sold between 11 and 22 April.

One Stop launched its partnership with FareShare at the end of last year, with an £80,000 donation which supported vulnerable families over the festive holiday and February half term this year.

Head of sustainability and social responsibility at One Stop Liz Fox said: “It is a sad fact that in today’s society, people are reliant on these charity networks to survive, much of which was escalated during the pandemic. As a community-based retailer we want to do as much as we can to assist.

“Our store colleagues know their customers incredibly well and find ways to help them on an individual basis, every day. However, our relationship with FareShare on a national level enables us to consolidate some of these efforts into a campaign that will raise additional funds and drive awareness of this superb charity.

“The size of our operations and the number of stores we have means that we’re hoping to make a real difference this Easter and as a business we’re incredibly proud to have the opportunity to help support the work of FareShare. The activity books were popular at Christmas so we hope our families enjoy them again this Easter.”