Latest Soft Drinks News – Page 2
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NewsTango launches limited-edition Thirst Trap flavour
Tango adds a limited-edition flavour to its Tango Editions range
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Product NewsTenzing launches lion's mane energy drink
Natural Energy+ had been ‘created to meet growing consumer demand for targeted, functional benefits’, Tenzing said
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NewsWorld Cup to drive at-home food and drink occasions as six in 10 plan to celebrate
This year’s World Cup could spark a summer spending boost in convenience stores
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Product NewsRed Bull launches Co-Driver initiative for category insights
Red Bull has launched Co-Driver, a new collaborative initiative designed to help convenience retailers maximise soft drinks sales through category insights, growth hacks and dedicated WhatsApp support as the sector prepares for significant growth by 2030
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Product NewsF’real launches limited-edition raspberry and white chocolate flavour
F’real launches a limited-edition raspberry and white chocolate flavour rolling out across the company’s self-serve blending stations next month
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NewsSoft drinks industry warns new rules could have major consequences
British Soft Drinks Association issues a warning about new rules for soft drinks
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NewsSoft drinks and food to go key growth areas for convenience
Soft drinks and food to go were the growth categories for convenience during the last quarter of 2025, with energy drinks seeing a significant rise in basket share, new research has revealed
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Product NewsPepsi Max adds tropical variant to flavours range
Pepsi Max expands its flavours range with a tropical variant
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Product NewsTWG launches own-brand juice range
The Wholesale Group launches Core Juices, the first range under its new Core own-brand label
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Product NewsCelsius and Aston Martin Aramco F1 enter multi-year global partnership
Celsius announces multi-year partnership with the Aston Martin Aramco F1 team
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Product NewsTenzing launches ‘biggest’ OOH campaign to date
Tenzing haunches its biggest OOH campaign, rolling out across London’s Underground, roadside and buses this month
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Product NewsTwinings adds peach flavour to its Sparkling Tea range
Twinings expands its ready-to-drink Sparkling Tea range with a peach-flavoured variant
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Product NewsVimto grows energy focus with Tropical Cooler Zero launch
Vimto Energy Tropical Cooler Zero has rolled into Spar stores
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Product NewsRubicon rebrands and adds cherry and tropical flavours
Rubicon unveils brand refresh alongside NPD for its still and sparkling ranges
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Product NewsTango eyes Gen Zs with ‘bold’ redesign
Carlsberg Britvic unveils “bold” redesign for Tango as part of its “biggest brand investment to date”
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Product NewsMonster adds berry flavour to Juiced range
The NPD will be available in plain and price-marked single 500ml cans
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Product NewsCoca-Cola launches ‘Guess the Goals’ on-pack promotion
Building on its Premier League partnership, the soft drinks giant has launched an eight-week ‘Guess the Goals’ promotion running until 10 March
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Product NewsDash to donate 22,000 cans to 29 indie c-stores
Dash is to donate over 22,000 cans to 29 indie convenience retailers across the UK
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Product NewsIndependent retailers record strong sales growth in Yazoo PMP trial
A price-marked packs trial led by Yazoo has delivered an average 89% sales uplift across three independent c-stores
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Promotional FeatureFunctional water: the category to watch in 2026
Supercharge your soft drinks selection by tapping into health trends to make functional water the focus of your new-year chiller.


















