Latest Soft Drinks News – Page 8
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Product NewsNirvana’s best-selling IPA upsizes to 500ml bottles
The larger format is part of the brewery’s ‘long pour’ strategy ensuring drinkers can enjoy no and low beers in the same way they do full-strength options
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Product NewsAG Barr partners with Jurassic World Rebirth to launch on-pack promo
The promotion offers shoppers the chance to win a holiday in Lisbon this June
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Product NewsLucozade Energy bottles receive £6m sustainable makeover
Lucozade producer Suntory Beverage & Food GB&I (SBF GB&I) has invested £6.3m in a major packaging redesign for Lucozade Energy
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Product NewsTeam Celsius grows with addition of Declan Rice and Georgia Stanway
Functional energy drink brand Celsius has added four world-class athletes to Team Celsius
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Product NewsMonster’s convenience support platform returns for fifth year
Bay and Ellis Bashir, Jack Matthews and Natalie Lightfoot have been named as the Sales Supercharged Retailers for 2025
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Product NewsDash Water grows its real fruit-infused portfolio with new cherry flavour
The new addition is made using ’wonderfully wonky’ cherries grown in Herefordshire
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Product NewsChocomel invests £3m into campaign relaunch
The campaign aims to drive increased foot traffic to participating retailers
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Product NewsPlenish launches new ginger shot in response to consumer trends
Plant-powered brand Plenish has expanded its range with a new shot
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Product NewsGrenade reformulates shake range
The relaunched range is set to “drive incremental sales for retailers”
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Product NewsProtein RTD Ufit gets a fresh new look
UK ready-to-drink (RTD) protein brand UFIT is relaunching its core shake range with a bold new pack design landing from May
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Features and analysisTrade bodies welcome UK DMO as new operator of Deposit Return Scheme
The UK Deposit Management Organisation Ltd has been appointed to oversee the new Deposit Return Scheme in England, Northern Ireland, and Scotland, as announced by the UK government today
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Product NewsFootballer Lauren James latest to join Pepsi Max squad
The partnership comes ahead of the UEFA Women’s Euros this summer
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Product NewsCCEP expands Relentless range with new guava flavour
It taps into the “strong demand” for guava-flavoured drinks
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Product NewsPink Lemonade variant added to 7UP range
Carlsberg Britvic is expanding its 7UP range to include a Pink Lemonade variant.
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Product NewsTenzing secures investment from Heineken UK
The investment will support the ongoing growth of the brand and leverage insights across both companies
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Product NewsJimmy’s Iced Coffee launches limited edition donut flavour
The launch has been designed to help retailers drive demand and tap into shopper cravings for the ’next big flavour trend’
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Features and analysisGovernment unveils plans to further reduce sugar in soft drinks
HMRC and HM Treasury are seeking the public’s views on proposed changes to the Soft Drinks Industry Levy (SDIL)
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Product NewsDash Water launches hidden message billboards in ‘Canspiracy’ campaign
Dash has claimed that the soft drinks industry is failing to disclose the health risks associated with artificial sweeteners
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Product NewsRadnor Fizz partners with Go Ape for a second year to Fuel the Fun
Healthy teen favourite drink Radnor Fizz is partnering with Go Ape for a second year
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Features and analysisCircana category analysis: Soft Drinks
The latest analysis from Circana examines the soft drinks category in convenience in terms of value sales and market share