● There are 10 top prizes worth £10,000 each; these span six categories - pamper, travel, entertainment, sport, shopping and home. There are also 2,000 prizes worth £50 each, and two million free bars will
be given away.
● The promotion will run on 20 million packs of Kit Kat four-finger milk, Chunky milk and Senses.
● The other two promotions will run in the spring and autumn.
● Kit Kat will be backed by a £16m advertising campaign in 2009, which is £2m more than was spent this year.
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