Organic drinks brand Plenish has launched new packaging for its range of Almond, Cashew, Coconut and Hazelnut milks (rrp £2.50), backed by the brand’s first ever national campaign.
The range, which is made with natural ingredients and no additives, is being pushed by a £2.5m investment in the new-look with a national campaign due to start in September.
Kara Rosen, founder of Plenish, said: “Our ambition is always to create the highest quality, highest integrity products we can. We set the bar by making naturally delicious nut milks that use just nuts, water and a pinch of salt, using three times as many nuts as the market leader and absolutely no additives, stabilisers, gums or oils. Having shown that we can build a passionate and loyal following, we’re ready to challenge the category on a national scale.”