Kestrel Lager is set to make its return to TV after 30 years with an ad campaign on Comedy Central and MTV channels.
Celebrating the brand’s Scottish heritage, the campaign shows an animated journery from ‘loch to brewery’ for Kestrel. The ad airs in 10- and 30-second formats and will run throughout the summer.
Brookfield Drinks managing director Nigel McNally said: “We’re committed to demonstrating heritage and true provenance, and putting Kestrel back on TV is an expression of that. Creating an animated video brings to life Kestrel’s provenance story, using Scottish ingredients to create a truly British craft lager.”