Crisp'n'Dry has ditched the kitchen towel test for a new brand position in its latest marketing campaign.
It is keen to show new and old users how versatile it is, going beyond its associations with deep-fat frying and cooking chips. The campaign will focus on ensuring that a wide range of food is cooked to perfection. A label redesign also emphasises its various uses and will change seasonally.
tel: 0151 236 9282
It is keen to show new and old users how versatile it is, going beyond its associations with deep-fat frying and cooking chips. The campaign will focus on ensuring that a wide range of food is cooked to perfection. A label redesign also emphasises its various uses and will change seasonally.
tel: 0151 236 9282
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