Coca Cola’s Christmas truck tour is back for its 15th year, visiting 15 locations across the nation.
At every stop, visitors can take part in a range of festive games, win exclusive branded merchandise and “refresh their spirits” with an ice-cold Coca-Cola, Coke Zero or Diet Coke, said Coca-Cola Europacific Partners (CCEP).
For 2025, the soft drinks giant has introduced new festive designs for both Coca-Cola and Diet Coke packs, alongside an on-pack promotion offering a chance to win thousands of gifts.
It is also continuing its partnership with food redistribution charity FareShare this Christmas, making a direct donation equivalent to one million meals, annnounced CCEP.
Rob Yeomans, vice-president for commercial development at CCEP GB, said: “Coca-Cola remains synonymous with Christmas and our Christmas Truck Tour brings festive excitement to towns across the country. These moments don’t just build brand love – they drive real retail value.
”By combining this heritage with new on-pack promotions, eye-catching festive packaging and our important partnership with FareShare, we’re helping retailers capture more footfall and unlock seasonal sales opportunities.”
Graham Kelly, head of fundraising at FareShare, said: “We are so grateful to Coca-Cola for their continued support for FareShare. This incredibly generous donation means this festive season the equivalent of 1 million meals will reach people and communities in need.
”Every day, food from FareShare reaches over 8,000 charities across the UK, from after-school and community lunch clubs to homelessness shelters, providing nutritious meals alongside access to vital services. Coca-Cola’s support for FareShare is instrumental in strengthening communities and improving lives in every region of the UK. Together, we can create lasting change, one meal at a time.”
You can keep an eye on the Coca-Cola’s Instagram @Cocacolagbi in the coming weeks for the full schedule of truck tour stops.
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