Bold 2in1 has added ‘a touch of Lenor freshness’ to its formula.
The new formula give 12 hours of fragrence for consumers. In tests the formula proved to be the brand’s most popula tested concept ever. To kick things off Bold has launched a limited edition pink Infusions sku; Champagne Rose & Peony. Packaging across the range has been upgraded to reflect the premium nature of the product.
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