Nākd, the fruit and nut bar brand, has revealed a new sku - Blueberry Muffin (rrp 75p and £2.49 for a multipack of four).

Made with 100% natural ingredients, Nākd Blueberry Muffin is free from added sugars or syrups, as well as being vegan-friendly and one of your five-a-day. Like all Nākd bars, it’s also gluten, wheat and dairy free and made with 100% natural ingredients such as fruit and nuts ‘smooshed’ together, making it the natural choice for an afternoon pick-me-up.

Marina Love, marketing director for Natural Balance Foods, said: “Blueberry Muffin is the in-demand flavour and the perfect addition to our dessert range. The cake flavours in the Nākd portfolio have performed incredibly well and have delivered 58% YoY value growth (IRi Retail data to w/e 14.10.17. Total Market Cereal, Fruit, Nut Bars and Bits). We know that Nākd shoppers want to treat themselves to something indulgent, but at the same time they really don’t want to compromise their healthy eating plans.”