Cadbury has created a “super sharing” chocolate bar complete with seven different flavours to match all of the Cadbury Dairy Milk’s hero variants.
Only 50 bars of Cadbury Dairy Milk Spectacular 7 will be made, with a selection available to win on Twitter. The bar was created in response to research which showed that Britons can be hesitant to try new flavours.
Matthew Williams, marketing director for Cadbury, said: “The special edition Cadbury Dairy Milk Spectacular 7 bar is our first chocolate treat to contain seven flavours. We know our fans love the variety and taste in the range, so we’ve created the ultimate celebration of the magnificently delicious Cadbury Dairy Milk flavours. With just fifty being created in total, keep your eyes open on how to win to avoid disappointment.”
The bar includes Cadbury Dairy Milk flavours of Caramel, Fruit & Nut, Whole Nut, Oreo, Daim and Turkish.