Border Biscuits has added its dark chocolate ginger variant to its mini pack portfolio.
Coated in rich, thick dark chocolate and delivering a hot hit of Nigerian ginger, the new mini packs include two biscuits, individually wrapped in convenient packaging, available in boxes of 48.
Over 26 million Mini Packs are sold every year and the versatile range is suitable for a number of occasions from the board room, to guest rooms, canteens or cafes.
Border Biscuits brand and marketing manager Lesley Ann Gray said: “Recent Kantar data shows that our Dark Chocolate Gingers are the nation’s favourite chocolate ginger biscuit and we produce over 20 million every year.
“We hope that the addition of our bestselling variety will further boost sales of Mini Packs which continue to go from strength to strength, reporting a 21% increase in volume and 20% increase in value. We have invested in the Mini Pack range with a trade advertising campaign to ensure high visibility and awareness of the product, making it a must stock range.”
The Mini Pack range is available in wholesalers nationwide in boxes of 48 or 100 and feature classic recipes from Border Biscuits including Viennese Whirls, Divinely Choc Chip Cookies, Crunchy Oat Crumbles, Butterscotch Crunch and Choc Chip Shortbread.