Birds Eye commits to £4.8m vegetable campaign

Birds Eye Kids Campaign

Birds Eye has announced it will increase advertising for vegetables by 42% to encourage more children to eat their greens.

ALREADY HAVE A REGISTERED USER ACCOUNT? PLEASE LOG IN HERE

To read the full story join the ConvenienceStore.co.uk community today!

Registration is quick and easy and provides access to: 

  • Unlimited ConvenienceStore.co.uk articles
  • Our great range of newsletters
  • Content you’ve saved for later via the ‘my library’ feature

And much more…