All Heineken articles – Page 3
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Product NewsOld Mout launches new campaign to support WWF
This is the fourth year of the partnership between Old Mout and WWF
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Product NewsHeineken invests £12m in Strongbow Ultra marketing campaign
The initiative celebrates the launch of Strongbow Ultra Dark Fruit
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Product NewsHeineken goes premium with the launch of Heineken Silver
Heineken Silver is aimed at Gen Y and Gen Z drinkers
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Product NewsHeineken launches slimline Strongbow ULTRA Dark Fruit
Strongbow ULTRA Dark Fruit contains 95 kcals per slimline can
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Dear JacReward scheme confusion hits retailer
A retailer in Leicester struggled with two reward schemes
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Products In DepthEight things you need to know about Christmas Alcohol
Consumers are ready to have a very merry Christmas following last year’s restrictions
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Product NewsVIDEO: Beer & Cider in focus
C-Store’s Sarah Britton sees what’s brewing in the beer and cider category.
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Products In DepthFive things you need to know about Summer Events
The summer of sport offers a host of opportunities for savvy retailers
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Product NewsHeineken unveils UEFA Euro 2020 limited edition bottles
Official partner of the UEFA Euro 2020 Heineken has launched a limited edition range of bottles.
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Product NewsHeineken debuts new sustainable cider brand Inch’s
Heineken has launched a new sustainable cider made from 100% British apples.
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Product NewsNew Watermelon & Lime flavour added to Old Mout range
Heineken UK is expanding Old Mout’s range of fruit flavours with a new Watermelon & Lime variant.
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Products In DepthSix of the best: sustainable production initiatives
Sustainable production comes under the spotlight as we examine some recent initiatives by FMCG brands to improve their green credentials.
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Promotional FeatureWhy retailers can unlock additional sales by stocking sustainable beer
With studies showing that consumers will pay more for sustainable products, the beer industry is making strides to reduce its carbon footprint
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Products In DepthSeven things you need to know about Halloween
Spooky season in its latest guise may have some quivering in fear, but if anyone can adapt to the creepy coronavirus curveball, it’s most definitely the convenience channel.
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Products In DepthSix things you need to know about summer alcohol
C-Store analyses which trends are driving sales this summer
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