Economy launches overtake premium NPD

Family Shopper

The number of economy products launched in the UK was higher than that of premium launches for the first time in 2012, according to new research from Mintel.

ALREADY HAVE A REGISTERED USER ACCOUNT? PLEASE LOG IN HERE

To read the full story join the ConvenienceStore.co.uk community today!

Registration is quick and easy and provides access to: 

  • Unlimited ConvenienceStore.co.uk articles
  • Our great range of newsletters
  • Content you’ve saved for later via the ‘my library’ feature

And much more…