Latest Alcohol News – Page 73
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Product News
Heineken announces James Bond campaign
Heineken has announced a new TV and digital campaign in anticipation of the latest James Bond movie, Skyfall.
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Product NewsCrabbie's ginger beer launched in can format
Halewood International has announced a new can format for its Crabbie’s Alcoholic Ginger Beer brand.
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Product NewsMG sports car up for grabs in Old Speckled Hen promo
Premium ale brand Old Speckled Hen has launched a competition to celebrate 50 years of MG’s iconic MGB model.
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Product NewsPernod Ricard UK launches Malibu Red
Pernod Ricard UK is introducing Malibu Red to the UK market for the Christmas season.
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NewsHalewood launches flavoured vodka range
Halewood International has announced the launch of a flavoured vodka range.
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Product NewsBulmers launches 125th anniversary campaign
Bulmers is set to launch a national outdoor and press and digital campaign which celebrates the cider brand’s 125-year history.
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Product NewsGrant's Whisky launches on-pack promo
Grant’s Whisky has announced the launch of a new on-pack promotion in partnership with findmypast.co.uk.
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Product NewsUnit message for First Cape's Cafe Collection
First Cape is hoping to boost its Cafe Collection range in the c-store trade with new display units
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NewsBacardi launches 150th anniversary campaign
Bacardi has launched a new advertising campaign as part of its 150th anniversary celebrations.
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NewsMalibu celebrates the sunset on TV
Malibu has launched a new TV advert which invites consumers to ‘celebrate the sunset’ with the coconut flavoured rum brand.
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Product NewsZubrowka vodka gets makeover
Zubrowka vodka is being repositioned with a new look and marketing campaign with First Drinks.
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Product NewsBlossom Hill launches 5.5% low alcohol offering
Blossom Hill is launching a new reduced alcohol wine-based drink to capitalise on a fast-growing category.
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Product NewsRebellion Rum range launched
Toorank Distilleries, the company behind Sloane’s Dry Gin, has launched the Rebellion Rum range.
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Product NewsStrongbow launches new outdoor campaign
Strongbow has launched a new outdoor advertising campaign targeting men “who get the job done”.
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Product NewsBacardi Superior launches on-pack promo
Bacardi Superior is giving consumers the opportunity to win their own legendary party this summer as part of a £50m marketing campaign.
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NewsWKD launches new pmps
WKD is now available in £2.99 price-marked promotional 70cl bottles exclusively through the convenience channel.
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News
Stats reveal underaged drinking decline
Education and responsible retailing are contributing to a fall in underaged drinking, latest Office of National Statistics (ONS) figures reveal.
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NewsScottish stores to benefit from new alcohol sales guide App
Retailers in Scotland can now get instant access to the latest information on alcohol legislation via a new iTunes App.
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NewsScotland set for 50p minimum alcohol price
The Scottish government has announced that the minimum price for alcohol will be 50p per unit.
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NewsCommon sense approach urged for alcohol legislation
Government called on to ensure EMROs and Late Night Levies are only implemented in areas that need them


















