Latest Alcohol News – Page 76
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Product NewsDiageo launches pre-filled 20cl counter top unit
Diageo has announced the launch of a pre-filled 20cl counter top unit.
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Product NewsLambrini Cider introduces Cherry & Apple flavour
Halewood International is launching a new flavour for its Lambrini Cider brand to capitalise on the fruit-based flavour trend.
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Product NewsStrongbow Dark Fruit unveiled by Heineken
Heineken has added a new flavour to its Strongbow portfolio with the launch of Strongbow Dark Fruit.
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NewsWine: Lighten the load
By focusing on a mix of premium, lower alcohol variants and popular brands, retailers can shift their wine stock this summer
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NewsCider: Take your pick
Fruit extensions are big news in the cider market with new flavour mixes pushing category sales upward.
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NewsSpirits: Mixing it up
To get the best out of spirits and pre-mix, retailers need to combine traditional brands with innovation and value
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Product NewsFuller's launches new-look ales bottles
Fuller’s has unveiled a completely new design for its premium bottled ales portfolio and has refreshed the London Pride label.
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Product NewsMagners announces 'Now is a good time' campaign
Magners GB has announced a new integrated marketing campaign for 2013, which aims to bring to life the “sociability and spontaneity” of the brand.
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NewsSoft Drinks: Squash and water
Squashes and cordials are the soft category’s thrifty but reliable stalwarts with no shortage of activity
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Product NewsCampo Rioja launches pricemarked pack to support indies
Campo Rioja, the UK’s favourite Rioja brand (Nielsen), is being launched with a £6.99 pricemark. The brand’s Tempranillo variant will carry the pricemarking and will be avaialble across all channels from this month, says Pernod Ricard UK. The pack will be supported with POS across select outlets and a comprehensive ...
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Product NewsWells & Young's unveils McEwan's Red Ale
Wells & Young’s has unveiled McEwan’s Red Ale, its first NPD for the brand since acquiring it in 2011.
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NewsSummer Drinks: Warm front
While the nation celebrated, many c-stores found last year’s summer season tough. Will 2013 be the same?
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Product NewsSmirnoff back on TV with 'Nocturnal Awakening' ad
Smirnoff is back on TV this month with a second burst of its ‘Nocturnal Awakening’ TV campaign.
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Product NewsMalibu launches PMP for 70cl bottle
Malibu is introducing a £12.99 PMP for its 70cl bottle this month, following the successful launch of a 35cl PMP last year.
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Product NewsKestrel Premium Lager relaunched with lower ABV
Kestrel Premium Lager has relaunched with a new look and a lower 5% ABV.
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Product NewsGaymers unveils Tropical Cider variant
Gaymers has launched a Tropical Cider variant, the fifth addition to its existing range of fruity ciders.
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Product NewsHalewood extends Crabbie's range
Halewood International has launched two new Crabbie’s Alcoholic Ginger Beer flavours - Raspberry, and Strawberry and Lime.
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Product NewsSmirnoff launches coffee-flavoured vodka
Smirnoff is expanding its flavoured vodka range with the launch of Espresso Smirnoff.
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Product NewsAshes tickets up for grabs on Stowford Press
Westons’ Stowford Press cider brand is giving away Ashes cricket tickets to consumers every day between now and May 21.
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Product NewsCarling Zest 'Hint of Ginger' launched
Molson Coors is launching a new limited-edition flavour of Carling Zest for the summer.


















