Latest Alcohol News – Page 5
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Product NewsTom Daley sports colour-changing trunks for Malibu’s water safety campaign
Malibu has got Tom Daley back in his briefs to promote its responsible drinking initiative ‘Don’t Drink and Dive’’
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NewsJune till sales soar amid cider and strawberry bonanza, data reveals
Data on sales for the last four weeks reveals a sporting summer boost for retailers
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Product NewsKingfisher introduces Sagres Sol & Mar to the UK
New beer from Kingfisher promises a taste of summers in Portugal
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Product NewsMadri returns to TV screens with multi-million pound campaign
Summer campaign from Madrí Excepcional lager celebrates the ‘soul of Madrid’
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Product NewsBurnt Faith launches the UK’s first premium brandy RTDs
Burnt Faith distillery has launched the first premium brandy RTDs in the UK
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Product NewsBrewdog launches its first ever pricemarked packs
Two of Brewdog’s most popular lines are getting the PMP treatment this summer
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Product NewsSupermalt focuses on stout popularity with range extension
Led by the growth of Guinness, stout has bucked the wider malaise in the beer and cider category over the past year
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Product NewsSHS Drinks adds Mex tequila range to portfolio
SHS Drinks has added tequila Mex to its portfolio, marking the brand’s UK debut
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NewsVPZ writes to Prime Minister highlighting inequality between alcohol and vape rules
UK Vape retailer VPZ has written to Prime Minister Keir Starmer over the Government’s decision to shelve proposed restrictions on alcohol advertising
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Product NewsWestons looks to modernise Stowford press with fresh rebrand
Westons Cider has revealed a new look for its Stowford Press cider
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NewsTeenagers tackle underage sales and put London shopkeepers 'to the test'
With supervision from Ealing Council, young volunteers visited a series of shops in the borough to attempt to buy vapes or alcohol
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Product NewsEcho Falls reveals limited edition bottle with influencer GK Barry
Echo Falls has teamed up with social media influencer GK Barry to launch a limited-edition Summer Berries Fruit Fusion bottle exclusively through Booker
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Product NewsSpar celebrates 44 wine awards for its own label range
Spar is celebrating a bumper awards season success with 44 medals across 23 own label wines
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Product NewsAsahi announced as Arsenal’s official beer partner
Asahi has teamed up with Arsenal, securing exclusive pouring rights for its lager, ale, and cider at the club’s home ground
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Product NewsAspall looks to elevate the cider occasion with new campaign
Aspall has unveiled a new campaign designed to position the brand as the drink of choice for elevated social occasions
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Product NewsCrumpton Oaks turns to 90s music again with happy hardcore inspired campaign
Crumpton Oaks looks to drive cider sales this summer and boost brand recognition through its new Happy Applecore campaign
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Promotional FeatureWhy now is the time to invest in the alcohol ready-to-drink category
The burgeoning alcohol ready-to-drink category offers consumers convenience and exciting brand pairings, inspiring purchase. So how can c-store retailers capture spend in this fast-growing market?
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Promotional FeatureHow to drive retail growth in beer, wine & spirits
To maximise growth in the beer, wine & spirits category, c-store retailers need to access every means of support at their disposal, so don’t miss out on the clear opportunities.
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Product NewsHooch celebrates 30th anniversary with limited edition retro look
Hooch is celebrating its 30th anniversary with a limited-edition re-release of its iconic 1995 can
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NewsHalf of UK adults want to see alcohol-free drinks more widely promoted
Club Soda’s latest Drinks For Everyone 2025 Report found almost half of adults now regularly enjoy alcohol-free beers, wines and spirits

















