Latest Alcohol News – Page 2
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Product NewsCarling partners with the FA Cup for new on-pack promotion
Carling has kicked off a new on-pack promotion and marketing campaign as part of its partnership with the Emirates FA Cup and Adobe Women’s FA Cup
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Product NewsBrothers Drinks renews partnership with Glastonbury Festival
Brothers Drinks Co. has signed a new contract to continue its long-standing association as the Official Cider of Glastonbury Festival
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Product NewsBrewDog Wingman touches down in impulse channel
BrewDog’s Wingman Session IPA lands in impulse this month following an initial launch into grocery at the end of 2023
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Product NewsBrewDog launches Casa Rayos Tequilla
It is handcrafted and made from 100% agave plants in Jalisco, Mexico
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Product NewsKnights Cider reports strong annual growth
The cider brand has seen a 54% increase in shoppers year on year
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Product NewsGlen’s Vodka kicks off SPFL competition
The spirit brand is offering a modern spin on the classic ‘Spot the Ball’ competition
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Product NewsMolson Coors partners with Every Can Counts
It aims to encourage consumers to recycle their empty cans
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Product NewsDiageo reveals trio of RTD cocktail innovations
’The Cocktail Collection’ features three brands and mixes- Johnnie Walker Old Fashioned cocktail, Tanqueray Negroni cocktail and Cîroc Cosmopolitan cocktail
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Product NewsNiche Cocktails introduces two new flavours
It has added strawberry daiquiri and negroni flavours to its range
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Product NewsCrafting relationships: How Kaual Patel of Nisa Torridon created his own lager
Kaual Patel of Nisa Torridon has worked with Brockley Brewery to create his own lager
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Product NewsTito’s Handmade Vodka appoints Spirit Cartel as UK distributor
Craft brand, Tito’s Handmade Vodka, has appointed Spirit Cartel as its exclusive distributor in the UK
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Product NewsBirra Moretti launches new lager Sale di Mare
It is now available in multi-packs of 4x330ml (RRP £7) and single 660ml bottles across wholesale and convenience channels
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Product NewsWha Gwan reveals limited edition sparkling wine
The new addition is available to wholesale channels across the UK, at an RRP of £2.99 - £3.99
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Product NewsShanky’s Whip debuts TV ad campaign
Its first TV advertising campaign ‘Worth a Try’ will launch this month
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Product NewsSuntory's -196 RTD brand to launch in the UK
Suntory Beverage and Food GB&I is to enter the RTD alcohol market with its Japanese brand -196
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Product NewsNew look for Jack Daniel’s and Coca-Cola Zero Sugar
Coca-Cola Europacific Partners GB (CCEP) has revealed a refreshed packaging design for Jack Daniel’s and Coca-Cola Zero Sugar
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Product NewsBrothers Cider unveils ultimate revival
The relaunch includes new flavours, packaging and liquids
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Product NewsLWC Drinks brings Iron Wheel bourbon to the UK
Iron Wheel will join LWC’s Signature Brands portfolio as its premium whiskey offering
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Product NewsCobra Beer teams up with chefs Jeremy Pang and Marni Xuto
The collaboration aims to help retailers generate more linked purchases by tapping into the beer’s association with Asian food
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Features and analysisTrade bodies warn over rising MUP in Scotland
It comes after the Deputy First Minister announced that the minimum unit pricing for alcohol will increase from 50p to 65p