Vaping brand MagicMist is giving retailers the opportunity to order £500 worth of stock of its two new e-cigarettes for no upfront payment.

Magic Mist Next Gen E-Cigs

Delivered in free premium counter display units, MagicMist’s sale or return offer allows convenience stores to order one or both of its new Realism Pro and Nic-Hit Pro devices and only pay for the stock that is sold at a later date.

The Realism Pro e-cig features new vapour technology and delivers an authentic smoking experience in a refillable, cigarette-size and fast-charge format (rrp £9.99 / kit, rrp £9.99 / five pack of refills).

The brand’s second new launch: Nic-Hit Pro is a pod device with advanced technology that claims to offer more nicotine and vapour than other systems on the market.

The pod also features a spin-to-close design, fast-charge battery and comes in ten flavours, including: authentic cigarette; dark sweet; menthol; ice menthol; blackcurrant menthol; mango ice; strawberry lemonade; raspberry sherbert; juicy blackcurrant and silky vanilla (rrp £19.99 / kit, rrp £8.99 / three pack of XL refills).

Featuring next-generation technology that “offers cigarette-realism and a maximum nicotine hit”, both products are being supported by a £1m marketing campaign.

MagicMist says that the two devices can help retailers move sales from low-margin cigarettes to high-margin e-cigs and increase profits as a result, citing that 82% of the market still smokes and two-thirds of smokers have bought an e-cig but put it in the bin because previous devices have not been realistic enough (Action on Smoking Health, 2018 / ONS Adult Smoking Habits Report).

For more information on the MagicMist range and the brand’s limited stock deal, call 03300 011 077.