Latest Soft Drinks News – Page 25
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Product NewsRio Soft Drinks offers Tropical flavour in take home format
Distributor Boost Drinks claims that total take home carbonated formats have grown 13.5% since last year
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Product NewsRobinsons RTD brings back The Hundred cricket promo
The on-pack promotion is returning for a second year
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Product NewsVolvic introduces Touch of Fruit Sugar Free in Kiwi & Lime
Consumers voted for the flavour using a social media poll
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Product NewsRadnor Splash unveils 2-for-1 Alton Towers promotion
This is the drink’s biggest ever on-pack promotion will be backed by TV ads
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Product NewsPepsi Max teams up with Big Zuu to focus on food pairings
The rapper and TV chef will host a series of 15 minute recipes designed to be enjoyed with a Pepsi Max
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Product NewsKaytea adds White Peach variant to iced tea range
The drink is cold brewed with loose leaf green tea
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Product NewsOasis Zero Exotic Fruits set to boost summer sales
The brand is also launching a marketing campaign aimed at young adults
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Product NewsBoost Energy Lemon & Lime lands in time for summer
The citrus energy drink is available in a pricemarked pack (PMP)
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Product NewsMonster brings back retailer support initiative for third year
The initiative is fronted by retailers Amrit Singh, Jack Matthews and Natalie Lightfoot
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Product NewsChocomel introduces pricemarked pack
The pack is set to boost retailers’ their on-the-go beverage sales, claims FrieslandCampina UK
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Product NewsShaken Udder makes major media investment
The brand is being promoted on various platforms throughout May
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Product NewsBritvic unveils Robinsons with Benefits premium squash range
The drinks claim to fight fatigue, support immunity and re-energise
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Features and analysisFree Skwishee Day drives strong footfall for retail partners
Skwishee stockists dispensed 71,000l of product on Saturday 22 April as part of the nationwide Free Skwishee Day event
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Product NewsBarr releases Irn-Bru Xtra Tropical and Ice Cream flavour drinks
The firm claims flavour innovation brought around £10m to the total category during the summer months
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Product NewsCoca-Cola unveils Relentless Zero Sugar Watermelon
Sugar-free energy drinks are now worth £305m, according to Nielsen
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Product NewsCapri-Sun teams with Merlin Entertainment for World of Jumanji promotion
Capri-Sun is partnering with Merlin Entertainments to launch an on-pack promotion for the World of Jumanji
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Product NewsFree Skwishee Day promotion to launch on Saturday
Over 200 stores are taking part in the activity
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Product NewsNew on-pack promotion and marketing campaign for Müller FRijj
Müller Yogurt & Desserts has brought back the ‘mooing’ promotional bottle, giving 100 shoppers the chance to win £1,000
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Product NewsGrenade launches Chocolate Chip Salted Caramel Protein Shake
Grenade’s latest shake is inspired by its Chocolate Chip Salted Caramel Protein Bar
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Product NewsModel Gigi Hadid stars in Coca-Cola ad
The campaign is encouraging consumers to enjoy the drink with shared meals