Soft Drinks Insight
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Features and analysis
‘Resilience and adaptability’ are at the heart of local retailers, says Coca-Cola
To mark Coca Cola’s 125th anniversary in Great Britain, the brand has highlighted the importance of c-stores and the retailers running them
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Promotional Feature
Drive soft drinks sales this summer
As the weather warms up from spring into summer, discover the top tips from Coca-Cola Europacific Partners on refreshing your soft drinks sales and capitalising on outdoor gatherings.
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Features and analysis
Former Britvic commercial director joins AG Barr
Dino Labbate has been announced as the new chief commercial officer
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Features and analysis
Rubicon Spring introduces new vitamin range
Rubicon Spring aims to disrupt the functional water category in 2025 with its new Rubicon Spring Vits still range
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Features and analysis
Historic moment as Carlsberg Britvic launches
Paul Davies, formerly CEO of Carlsberg Marston Brewing Company, will take up the position as CEO of Carlsberg Britvic
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Features and analysis
AG Barr’s commercial director joins Radnor Hills board
Soft drinks manufacturer Radnor Hills has welcomed Jonathan Kemp to its board
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Features and analysis
Coca-Cola reveals new lime flavour across its Original and Zero Sugar ranges
Coca-Cola Lime Zero Sugar is exclusive to the Tesco Group for 12 weeks
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Features and analysis
A banker’s predictions for the food and drinks market of 2025
Global investment bankers Houlihan Lokey have revealed a glimpse into next year’s food and drink fortunes
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Promotional Feature
How price-marked packs can help c-stores maximise sales of energy drinks
Consumers are prioritising value for money, making price-marked packs a key asset for convenience retailers. Find out how Rockstar Energy’s new PMP initiative is helping store owners meet this demand and ignite their energy drink sales.
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Features and analysis
Orangina launches annual winter charity drive in convenience
Suntory Beverage & Food GB&I has once again launched its winter charity drive, partnering with independent convenience retailers
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Features and analysis
The Fed urges clear communication on Scottish plastic cup charge scheme
The Federation of Independent Retailers calls for an effective communication campaign and robust enforcement process for the scheme
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Promotional Feature
Why brand support is key to optimising retailers' soft drinks offering
Discover how to optimise your cola range and merchandising to maximise sales with exclusive advice from Britvic.
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Promotional Feature
How to make the most of the instant consumption soft drinks boom
Retailers can unlock significant growth in soft drink sales by aligning their in-store offerings with the latest shopper trends, particularly in the booming on-the-go market. Britvic’s At Your Convenience platform provides valuable insights and resources to help retailers maximise these opportunities.
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Features and analysis
Fentimans sponsors Pearl & Dean’s 2024 outdoor cinema season
Drinks brand Fentimans joins Pearl & Dean as the official bar sponsor for its 2024 outdoor cinema season
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Promotional Video
How to capitalise on the soft drinks on-the-go opportunity
The on-the-go soft drinks category is booming. Watch this video to hear from a leading retailer and drinks supplier, how you can tap into this growing trend and boost sales.
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Promotional Feature
Why boosting your core range is key to summer success
Soft drinks offer a valuable opportunity for retailers, particularly through engaging in-store promotions. Find out what a bit of creative marketing and bold displays can do for driving sales in your store.
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Promotional Feature
Future trends and opportunities in energy drinks
The growth opportunities in the energy drinks market are many. From emphasising new flavours to in-store activations and price-marked packs. Learn more about key ways to attract and engage consumers.
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Features and analysis
Retailers to see £233.5m boost from England’s first match against Serbia at Euro 2024
13.6m consumers are expected to tune into England’s first match against Serbia from home, a new report from VoucherCodes.co.uk has revealed
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Features and analysis
Category Analysis: Sports and Energy Drinks
The latest analysis from Circana examines energy drinks in convenience in terms of value sales and market share
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Features and analysis
Jisp launches Hell Energy direct to store ordering service
The app will offer loyalty rewards to retailers ordering Hell products